McDonald’s ads under fire for promoting drinking – complaint to Advertising Standards Authority pending
A ‘bubble caught panda and a coke’, ‘mig back congo peas’, ‘large lies with tomato horse’. Can you make sense of these McDonald’s adverts?
January 26, 2023
‘Don’t make ads, make TikToks’: Saatchi report digs into what TikTok users want
The report found that ad engagement on TikTok is quite high, with 56% of users saying they’ve bought products based on TikTok videos.
New Ads, Old Music: Why Super Bowl Ads License Classic Songs Over New Releases
Super Bowl ads regularly feature music — but brands should avoid opting for newer hits to appeal to the widest group of viewers.
ADS-B Exchange Sells Up, Contributors Unhappy
In the news among aviation enthusiasts, the ADS-B data aggregation and aircraft tracking site ADSB-Exchange has been sold by its founder to JETNET for a reported $20m. This type of routine financia…
Council Post: Innovative OOH Advertising Ideas Brands Can Use In 2023
Now that businesses and consumers are emerging from years of social distancing and lockdowns, spending on ads meant to be seen outdoors and in other places outside the home is expected to increase.
Apple’s next battle in its ‘silent war’ against Google: Search and ads
Apple is reportedly working behind the scenes to wean your iPhone away from Google services.