How marketers are preparing for the future of in-game ads
Brands, agencies and publishers approach the rapidly evolving videogame ecosystem.
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More online shoppers in Singapore influenced by social media ads: PayPal study
SINGAPORE – Online shoppers in Singapore are increasingly being influenced by social media advertisements, with two in five who shop across borders saying they discovered new products after viewing advertisements on Facebook, Instagram or WhatsApp. Read more at straitstimes.com.
7 Controversial Jack in the Box Ads — Eat This Not That
Today we’re taking a look at seven controversial Jack in the Box commercial ads that were ill-advised and have aged poorly.
GOP slashes ads in key Senate battlegrounds
NRSC cancels over $10 million in ad buys as candidates struggle with fundraising.
Waze On Why Location-Based Ads Don’t Have To Be Creepy
Waze calls its location-based ads contextual because they’re based on one-off touchpoints rather than any meaningful patterns about a particular user.
iPhone may soon start showing ads in more apps, but not like Android
Apple may be planning to introduce ads to more iPhone apps but these advertisements will likely be different from the ones you see on some Android phones.
Apple may start showing more ads on iPhones: Report
At present, Apple shows ads in the App Store where developers pay to have their app promoted on the search page. It may be expanded to Apple Books and Apple Podcasts in the future.
Facebook failed to detect election misinformation in Brazil ads
This is the fourth time that Global Witness has tested Meta’s ability to catch blatant violations of the rules of its most popular social media platform
Microsoft is showing ads for Microsoft 365 in Office 2021
Microsoft is showing ads for Microsoft 365 Family subscriptions to its Office 2021 customers, offering them discounts of over $28 to get a 3-month Family plan subscription.
Even Amazon Freevee’s Load Screen Has Ads Now
Loading screens are nothing new, and many video games over the years have added visuals and tips to make them more interesting. Amazon is now trying something different with its Freevee streaming service — advertisements on loading screens.