Day: August 30, 2022

Zib Digital Explains the Importance of Adapting Digital Marketing Strategies to Align With Post-Pandemic Consumer Behaviours

The pandemic has triggered a fundamental and possibly permanent shift in how consumers spend time online. Marketers need to adapt their digital marketing strategies to reflect these changes. Zib Digital NZ Zib Digital NZ AUCKLAND, New Zealand, Aug. 31, 2022 (GLOBE NEWSWIRE) — According to the leading digital marketing agency in New Zealand, Zib Digital, …

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How Privacy-Safe Health Data Will Transform Digital Marketing in Pharma

Image Source: Shutterstock The last decade saw an explosion of health data from sources including the digitization of health records, genomics, wearables, insurance claims, and more – which by some estimates now represents about 30% of the world’s data volume. When combined with the power of machine learning, this data has the potential to reveal …

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