Advertising Is Still Going Strong. Apple Wants In.
A recent job listing suggests Apple is interested in taking on ad giants Meta Platforms and Alphabet. It’s a move worth watching.
August 5, 2022
Pharma brands chill in the pharmacy retail aisle with new style ads on refrigeration screens
Want a prescription drug with that soda? While not directly possible, ads for pharma brands now running on beverage and snack cooler screens at pharmacy retailers may at least inspire customers to think about it. OptimizeRx is hooking up with Cooler Screens media company to bring prescription drug advertising to
The Ads That Won the Kansas Abortion Referendum
Avoiding progressive pieties, the ad makers aimed at the broad, persuadable middle of the electorate.
Build A Brilliant Google Ads Audience-First Strategy (Even If You Don’t Want To)
Google Ads is becoming audience first, and so should you. Keep up by creating or implementing a paid media strategy with the help of this guide.
Step-By-Step Guide To Earning Your Google Ads Certification
Learn the four steps for getting Google Ads Certified and the background about the process and purpose for the exams.