Founder of Go Ads, Nick Kohlschreiber, Examines the Relationship Between Marketing and Tech
/PRNewswire/ — An incredibly valuable relationship has been long in existence between digital technology and marketing. Founder of an innovative media…
Ads
Piracy to Ads to Ransomware: Investigation Finds $121 Million in Dangerous Malicious Ads on Piracy Sites Designed to Trick Users into Infecting Their Devices
/PRNewswire/ — Visitors to piracy sites are bombarded with malicious ads that use scare tactics to trick them into downloading malware, including ransomware…
YouTube tests 5 unskippable ads: Will users be ‘forced’ to watch more ads?
At the moment, YouTube shows only two unskippable ads which is still fine for a free user. But, it seems that five ads have irked many, as several users have expressed their disappointment on Twitter.
Google Ads Scripts Gains Support For Performance Max Campaigns
Google announced that Google Ads scripts now support Performance Max campaigns. Google said,
Italy backs ban on data tracking in political ads, France hesitates
Italy supports a full ban on targeted advertising based on the tracking of users, but France seems to be on the fence with regard to a number of key elements of the proposed regulation on political advertising.
ChannelAdvisor Announced as Google Ads Premier Partner Awards Finalist
/PRNewswire/ — ChannelAdvisor Corporation (NYSE: ECOM), a leading provider of cloud-based e-commerce solutions that enable brands and retailers to increase…
YouTube to show users 5 unskippable ads instead of two before a video starts, currently testing feature- Technology News, Firstpost
YouTube has started tests showing 5 unskippable ads before each video starts to some users. One user reported seeing 11 ads before their video started. This may force more people towards adblockers and apps like YouTube Vanced.
Ecommerce brands spent 60% more on TikTok ads in Q2
Online retailers may soon see TikTok surpassing Facebook and Google as the most lucrative advertising channel.
‘Arvind Advertisement Party’: Congress digs at AAP over ads in Gujarat by Punjab government
Congress alleged that the Bhagwant Mann-led Punjab government is unable to pay salaries of employees but spent Rs 36 crore in two months on advertisements in Gujarat
Search shopping ads: 4 experts on how to shape your strategy
By Catherine Cribbin, head of partnerships, IAB UK When it comes to share of spend, search advertising leads the digital pack – making up 50% of the digital ad market in 2021, according to IAB UK’s latest Digital Adspend report. The report also breaks out spend on search shopping ads for the first…