The Hollywood sign at 100: how a hillside ad became an enduring monument
The familiar letters loom over a dreamy city – yet they remain surprisingly hard to reach
March 2023
Measure, target, protect: How content publishers can maximize ad revenue
From entire campaigns right down to a single banner, it is now possible for advertisers to demand maximum bang for their buck.
Male models in women s underwear ads.. ? Weird in China..?
viral : Men in China are now modeling in women s underwear ads. China bans female models from displaying underwear online. The decision is said to be
McDonald’s Franchisees Say Using Rapper Cardi B in Ads Violates Its Own Code of Conduct – Latest Tweet by Bloomberg
The latest Tweet by Bloomberg states, ‘McDonald’s franchisees say using rapper Cardi B in ads violates its own code of conduct …’ McDonald’s Franchisees Say Using Rapper Cardi B in Ads Violates Its Own Code of Conduct – Latest Tweet by Bloomberg.
‘Just a charade’: Scrap rule that requires job ads before seeking skilled migrants, review urges
A blanket requirement that employers put out job advertisements before recruiting skilled migrants is set to be removed.
Crayons Advertising files DRHP with NSE Emerge to go public
Is the first major advertising agency to go public in India
Actor Preet Pal appears in 100 Pipers games night house party ad campaign
His new advertisement showcases the legacy of 100 Pipers in a very special way, where he can be seemed to host a games night for his friends and family.
Best ads of the fortnight: HDFC Life tracks ‘Missing Dulha’, Viacom18 lauds feminine grit
These are our picks of the most impressive ads between February 16 and 28
How AI & ML are reprograming programmatic advertising
But the increasing use of AI/ML in programmatic marketing also requires careful consideration of the ethical and privacy implications, say experts
Kiara Advani replaces Katrina Kaif as Slice brand ambassador, fans say ‘woh maza nahi aaya’. Watch
Kiara Advani posted a clip from an ad and left many comparing her to actor Katrina Kaif. Here’s why.