What every marketer needs to know about programmatic advertising
Programmatic advertising is the inexpensive way to target an audience and get actionable, real-time performance insights.
October 2022
FTC chief Khan says ‘stealth’ digital ads are designed to ‘exploit children’s insecurities’ for profit, as agency considers new rules
FTC Chairwoman Lina Khan warned digital advertisers that the agency is considering new rules to protect children from “stealth” advertising.
Digital ad market shows ‘signs of life’ but economy clouds 2023 outlook
When Snap Inc kicks off the third-quarter earnings season for tech and social media companies on Thursday, investors are expecting modest revenue growth across most of the sector as results will be compared with a difficult 2021 when Apple Inc privacy changes began to upend the advertising industry.
Helpful tips for parents on how to navigate online advertising and keep their kids safe
Learn how to help your kids navigate the world of online advertising, with tips from two of Amazon’s top leaders in ads and policies that guide our work for children and teens. Plus, discover Amazon Kids+, an ad-free platform for kid’s content.
Introducing Self-Serve Ad Solutions for CPG Brands to Reach New Customers During Everyday Shopping Occasions
Today, we’re introducing new self-serve ad solutions designed to give CPGs more flexibility and options to reach nearly every household in America. We’ve built the largest local commerce platform in […]
How Ads on Netflix Will Change the Way You Watch
What you need to know about Netflix’s new, cheaper plan, and how ads will affect you—and the company’s bottom line
Omneky uses AI to generate social media ads
Omneky automatically adds tags to each ad using computer vision and text analysis.
How menthol cigarette ads target Black people, women and teens
As FDA weighs a ban on menthol in cigarettes, study shows how the tobacco industry targeted products to women, teens and Black people.
Akshay Kumar Most Visible Star In TV Ads; Check Others In The List
Mumbai: Is the popularity of a star directly proportional to advertisements and endorsements he/she features in? If one were to go by TAM’s latest AdEx report (January-June 2022), the answer is in the affirmative. Akshay Kumar, who is going strong in Bollywood even at the age of 55, is much in demand among advertisers too. …
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Reddit Updates Ads Manager To Improve How Advertisers Campaign
Reddit has made a number of key updates to the Reddit Ads Manager to improve how advertisers get started with and mange the..