Sign of the times: Penguins game jersey ads are here
The NHL moves into a new space to generate revenue
September 2022
YouTube and its knack for adding ads
As if YouTube is not testing the patience of its users enough at the moment, there are rumors about YouTube testing five unskippable ads in place of two
Attention influencers. You may soon be fined lakhs for false ads, or not disclosing paid content
A set of guidelines, likely to be released by Consumer Affairs Ministry this month, will cover paid content, social media promotions & levy Rs 10 lakh-50 lakh in fines for negligence.
Netflix and Disney+ Are About to Get Ads. What It Means for Streaming Stocks.
Ads on new, cheaper tiers of Netflix and Disney+ pose competition for tech giants Google and Facebook, but will they boost the stocks? A look at potential winners and losers.
Interactive ads on CTV engage better than mobile, PC: Innovid
New analysis from Innovid finds interactive connected TV ads drive greater engagement and completion rates than advanced video ad campaigns on mobile and PC platforms. | New analysis from Innovid finds interactive connected TV ads drive greater engagement and completion rates than advanced video ad campaigns on mobile and PC platforms.
The free YouTube tier is about to become unbearable with even more ads
Does YouTube hope 11 unskippable ads before videos will sell more Premium memberships
TikTok will make its ads smarter and easier for advertisers to create, as rivalry with Meta heats up
TikTok plans be more competitive with Meta by bringing AI to its ads before the holidays
Search advertising is thriving amid economic uncertainty, new report confirms
Search ad spend in the US could hit almost $112 billion by 2023, nearly twice what was spent in 2019.
How To Launch Your First Google Ads Remarketing Campaign
Discover the ins and outs of creating your first Google Ads remarketing campaign with these five crucial steps.
How to approach B2B advertising during a challenging Q4
Here are some recommendations for managing channel mix, budgeting and KPIs this Q4, given a strange and thorny landscape.