Startup Pollsters Challenge Accepted Wisdom on Russians’ War Support

The day Russia invaded Ukraine, social entrepreneur and political activist Alexei Minyaylo gathered his friends and partners to brainstorm how to “end this madness.” The answer came quickly: public opinion polling. “The authorities always use polls to create the illusion of a majority and that’s a very powerful social mechanism,” Minyaylo told The Moscow Times.  “People see this general trend that people support the war, so they say, ‘Yes I support it as well.’ We understood that we needed to destroy this illusion if we wanted to change anything.” The resulting Chronicles research project materialized almost overnight.

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