Measuring Facebook Ad Performance? Here’s Why Last Click Should Be Your Last Resort

Facebook is a behemoth of the advertising world. The company is gaining ground on Google’s market share and drove over $33 billion in ad revenue during 2019. 

Unfortunately, the advertising platform can also

Facebook is a behemoth of the advertising world. The company is gaining ground on Google’s market share and drove over $33 billion in ad revenue during 2019. 
Unfortunately, the advertising platform can also …Read MoreAnalytics | Tinuiti

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