Email Marketing

How to turn your social media followers into subscribers (and why you really should!)

So you have built up a good social media following… that’s great! But don’t stop there. Turn your social media followers into email subscribers to really reap the benefits… and to protect yourself against future algorithm changes… or worse! Social media is generally considered a necessary part of blogging… and many bloggers have built up …

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iOS 15 Is Coming: Everything Email Marketers Need To Know To Prepare

Earlier this summer, Apple Inc. shook digital advertisers to the core with the introduction of several new privacy-focused features designed to protect users and their data at the Worldwide Developer Conference… Earlier this summer, Apple Inc. shook digital advertisers to the core with the introduction of several new privacy-focused features designed to protect users and …

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Email marketing the easy way

Email marketing the easy way What is email marketing? Email marketing is sending emails to customers to let them know about new products, events, and services. Essentially, email marketing is a targeted mass mailing done via email. Email marketing is a useful marketing tool because it can be used to market your services, introduce new …

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Breaking News: Bronto Closing Down [How To Select Your New ESP and Expert Tips for Migration]

It’s the end of the road for email marketing software giant, Bronto following an email sent to clients on Tuesday announcing the company’s “end of life” in May 2022. Essentially what this means is all clients (currently… It’s the end of the road for email marketing software giant, Bronto following an email sent to clients …

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31 Email Marketing Mistakes to avoid in 2021 (and how to fix them!)

Email marketing is an essential part of blogging… but are you doing it right? Here are 31 email marketing mistakes to avoid in 2021 (and how to fix them!) Email marketing is no-longer an optional extra for bloggers… In 2021 email marketing is an essential part of blogging. And for some very good reasons. Email …

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3 Rules for SMS Compliance (and How to Grow Your List Within Text Law)

In the ever-evolving mobile culture we live in, your investment in digital marketing is now more crucial than ever.   Are you optimizing ROI and ensuring time and resources are dedicated to the right marketing… In the ever-evolving mobile culture we live in, your investment in digital marketing is now more crucial than ever.   Are you …

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Experts Share Email Marketing Trends and Predictions for 2021

2020 was an unpredictable year for Email Marketing due to the COVID-19 pandemic. Recent events forced brands to reevaluate media plans and adjust to a new reality. “Brands were required to shift their marketing… 2020 was an unpredictable year for Email Marketing due to the COVID-19 pandemic. Recent events forced brands to reevaluate media plans …

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