Microsoft: Royal ransomware group using Google Ads in campaign
The Royal Ransomware group used Google Ads in one of their campaigns of attacks, according to a new report from Microsoft.
Ads
‘E-comm advertising in India could be 25-30% of digital AdEx by 2025’
Sankalp Mehrotra, VP – Monetization, Flipkart, spoke to e4m about the growth of Flipkart Ads, what’s driving AdEx on e-commerce platforms in the country and more
Uber Deploys Exactly-Once Processing System for Ads
Uber’s new ad processing system was built with open-source technologies and an innovative exactly-once semantic system for accuracy and reliability.
SIT. STAY. WATCH. THESE ADS ARE FOR YOUR FOUR-LEGGED FAMILY MEMBERS.
/PRNewswire/ — Natural Balance Pet Foods, Inc. (Natural Balance®) doesn’t make food for people — it makes food for pets. That may seem obvious, but in a…
Complaints against ads up 14%, highest came from ‘education’ domain: Report
Among the total 3,340 complaints processed, about 55 per cent of the objectionable ads were spotted in the digital domain, while 39 per cent were in the print domain: ASCI
BrewDog’s anti-World Cup ads fail to catch attention of consumers
The majority of beer drinkers and football fans aren’t aware of BrewDog’s World Cup ‘Anti-Sponsor’ campaign, and there is a lack of strong reaction either way among those who are.
Microsoft Video Ads Are Now Broadly Available
Following a pilot period that lasted over a year, video ads from Microsoft Advertising are now broadly available.
What marketers are learning about video ads through data insights
As brands increasingly invest in video advertising, data is fundamentally reshaping their approaches to the creative elements used in these campaigns.
Unapologetically Football, Unapologetically Festive: Behind Sports Direct’s Christmas Ads
Little Black Book, To find out about Eric Cantona and Mason Mount’s behind-the-scenes jokes and what went into parodying the “Christmas advert arms race”, we spoke to Sports Direct CMO Beckie Stanion, COPA90 CD Lawrence Tallis and Pulse director Freddie Waters