Can soft living be the antidote ads offer to hard times?
Ads that reframe luxury moments, rather than those that depict people’s struggles, would remind consumers they deserve moments of relief as the cost-of-living crisis continues next year
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Privacy-first, ads-free search engine Neeva launches in Canada
TORONTO — Around 16 years into Sridhar Ramaswamy’s career at Google, he realized he was having difficulty reconciling the actions of advertisers with the needs…
Neeva Launches in Canada to Reinvent Web Search With Tracking Free, Ad Free Engine
Search engine Neeva has today launched in Canada to provide a safe, secure and ad-free web search platform alternative to Google.
CTV Needs Innovation And Not A Replication Of The Linear TV Ad Model
Bob Ivins on why CTV advertising can (and should) be more than just a 30 second spot.
Loss-Making ADS-TEC Energy PLC (NASDAQ:ADSE) Expected To Breakeven In The Medium-Term
With the business potentially at an important milestone, we thought we’d take a closer look at ADS-TEC Energy PLC’s…
ARCON warns bloggers, skit makers, others to ensure compliance with advertising Code
The Advertising Practitioners Council of Nigeria (ARCON) has warned bloggers, skit makers and influencers to ensure compliance with the Nigerian Code of Advertising Practice.
Should IBDs use paid advertising? – Business
Phil Baker from digital marketing agency Objective 1, which specialises in helping cycling businesses with e-commerce, helps you navigate the world of – BikeBiz
Vim clarifies ad starring Milind Soman was ‘a joke’. Read full story
Vim India shared an ad ‘promoting’ Vim Black dishwasher liquid. In the ad, Milind Soman can be seen promoting the product which allows men to brag about washing the dishes as the product has a ‘rugged, manly’ look. They later issued a clarification.
Vote For Your Favourite Retailer Christmas Ad%%page%% | ESM Magazine
ESM is once again calling on our readers to vote for their favourite festive commercial and help crown this year’s Christmas champion.
Milind Soman promotes special dishwashing gel ‘for men’: Internet schools him, says ‘choose better ads’
The video, with the fitness model in it, advocates that men should do the household chores and promotes black as the colour for men and machoism