General Mills, Audi join list of companies pausing Twitter ads
General Mills and Audi are the latest big advertisers to pause ads on Twitter as questions swirl about how the social media platform will operate under new owner Elon Musk.
Christmas TV ads: M&S and Sainsbury’s launch early amid living costs crisis
Retailers go before John Lewis amid reports customers are bringing forward shopping to spread costs
Netflix launches Basic with Ads- its first-ever ad-supported plan
Basic with Ads will cost $6.99 a month and will be available in 12 countries.
Best ads of the fortnight: BharatMatrimony plays it fair, Sabhyata salutes women in power
Our fortnightly review of the best ads released between October 16 and 31
Why do civil society organisations want top advertisers to suspend ads on Twitter?
Several civil society organisations called on major advertisers like Apple and Amazon to commit to suspending ads on Twitter
Uber app starts sending notification for ads, here is what company says
Some of the users have expressed their disappointment on Twitter as they are getting unwanted notifications from Uber app.
Republicans and Democrats spend big on ads for US midterms
The rival parties have outspent the 2020 presidential election on ads addressing abortion, crime and the economy
‘Advertisements are not Enough’- The Era of Elon Twitter Preaches
After acquiring Twitter, Elon Musk wrote an open letter to advertisers stressing that he doesn’t want the platform to become a “free-for-all hellscape.”
Aishwarya Rai turns 49: Iconic ads of the green-eyed beauty
On her birthday, we revisit some of Aishwarya’s most memorable ads
Centralising Video Ad Creative for speed, control and visibility
An interview with Dan Brackett, Co-founder and Chief Technology Officer at Extreme Reach, on how brands can improve their workflow to launch campaigns efficiently