Prosus considers sale of automotive classified advertising business
Technology investor Prosus is considering a sale of its OLX Autos classified advertising business, the company said on Thursday.
March 2, 2023
Social media platform GotChosen introduces ads monetisation program
Social media platform GotChosen introduced a monetisation programme for influencers, the GotChosen Ads Program. Under this unique program, creators will
UK slams Lufthansa ad over ‘misleading’ green claims
The ad, which ran last June, featured an aircraft with the underside replaced by an image of the Earth, alongside the slogan “Lufthansa Group. Connecting the world. Protecting its future.”
WPL 2023: Advertiser interest may be muted, ad rates comparable to fiction shows, say experts
A tough macro-economic environment coupled with IPL 2023 starting soon might lead advertisers to park their spends on the proven ‘high-impact’ property instead of WPL. Ad slots in WPL games could fetch only a fraction of what men’s IPL gets.
ITV Studios 2022 Revenue Jumps 19 Percent, ITV Ad Revenue Drops Slightly, First Quarter to Fall 11 Percent
The U.K. TV giant, led by CEO Carolyn McCall, reports its fourth-quarter and full-year results.