As Programmatic Streaming Grows, The Ad Experience Has To Improve

“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is by Nicole Scaglione, global VP of OTT & CTV business at PubMatic. After this exclusive first look for subscribers, the piece will be published in full on AdExchanger.com on Monday. Netflix is planning to introduce an… Continue reading »

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