This article will go over one of the unique ways to drive traffic to a blog that doesn’t work for other types of websites. It’s important to remember that while every blog is a website, not every website is a blog. My top methods for driving traffic to a website remain the same for driving traffic to a blog. Article marketing, link building, and content creation/ranking factors are among them.
However, blogs are a unique type of website. There are a number of other effective methods for attracting new visitors to your blog. The first one I tried was linking to other people. You must understand that bloggers are part of a community in order for your blog marketing efforts to succeed. Those of us who have been on the internet since the beginning recall a time when the entire internet was a small, close-knit community… when it was acceptable to send an email to others in your topic area informing them that you had just launched a website and would like a link on theirs.
That’s not what I’m suggesting for the blogosphere. The days of sending a personal email to someone you’ve never met are quickly fading away. This is becoming increasingly difficult due to the spam problem. When you enter a community, however, it is still acceptable and expected that you introduce yourself. It’s also a good idea to let your new neighbourhood know that you’re a friendly guy who is willing to help out.
When you first enter the blogosphere, this post will show you one way to do so. First and foremost, you must locate your neighbours. The Alexa toolbar will assist you in determining who the leaders in your new community are. Begin by typing ” blog” into Google, Yahoo, or your preferred search engine. Fill in the blanks with your blog’s topic. Take a look at the blogs that you come across.
Do you think they’re good? These are your new community’s leaders, which is a good thing. Include a link to their site in your blogroll. Read them on a daily basis to keep up with what’s going on in your neighbourhood. Do you find them unappealing? It’s no problem. Then don’t link to them. Don’t bother reading them. Don’t introduce them to your visitors. It is not necessary for you to like everyone in your new neighbourhood, but you do want to be a part of it…
Now, as you read those blogs on a daily basis, keep an eye on their blog rolls (links they have to other blogs in your community). Pay them a visit. The Alexa toolbar comes in handy here. There will be some new leaders (those with blogs showing less than 100,000 on your Alexa toolbar). Check out their blog and add it to your own blog roll if you like it.
I recently relocated to a small town of about 300 people in the Utah mountains. It was a brand-new neighbourhood. I’d never lived in a rural area before, so it was crucial for me to go through the same process as I settled into my new community in the mountains. Sure, there was no Alexa or linking to other sites… but the concept is the same. Get out there and get to know people when you enter a community and want to be a part of it. In the blogging community, this is one way to do it.
After only a few months, I’ve received about a hundred links from the blogging community. Over 600 daily visits and over 100 loyal readers come to read my blog almost every day thanks to those links.
Did I request any of those URLs? Nope. They didn’t ask for the links I gave them, either. Is it true that I have 100 outbound links? Nope. Many of those links were submitted without my knowledge. I check out their blog whenever I get a chance, and if I like it, I send them a link. I don’t include a blog in my blog roll if I don’t like it for whatever reason. It isn’t always a tit for tat exchange of links.
Some of you may be perplexed as to how my outbound links turned into inbound links without any additional effort. You might be wondering why I titled this article “Getting Blog Visitors” when all I’ve discussed is how to send my visitors to others by linking to them. Allow me to explain why this works so well on blogs but not on other websites.
First and foremost… WordPress is what I use. It is the most popular blogging software on the market. I’m not familiar with the features of other blogging software, but I am aware that the following is true for WordPress. When I log into my control panel to write a blog post, I am presented with a page that displays several blog stats. The number of inbound links is one of the most noticeable aspects of those figures… A list of those who have recently linked to me is also included.
Can you ignore the fact that a blog called “Mattress Cleaners” just linked to you? I’m afraid I can’t. I’m instantly distracted… So, what am I going to do? I make a click on it. I’m going to go look at the Mattress Cleaner blog. They’ve recently added a new reader (at least for that day). If they were a high-quality blog that was actually relevant to the blog community of my own (which they aren’t), I’d add a link to my blog roll so I could check them out on a regular basis.
It’s possible to do the same thing with non-blog websites. Referrer logs are created when you link to a site and send them traffic. However, many webmasters ignore their logs and statistics. Those who do so may use statistics software that does not display referrers at all. They may only be concerned with traffic, rather than where it originates.
Most bloggers, on the other hand, are aware when they are linked to. When they login to make a new post, it is right in front of them. All you have to do is link to someone to let them know you’ve joined their blog community. BTW, it doesn’t just introduce you… it also lets them know that you’re friendly and enjoy being a part of the blog community you’ve just joined. Don’t be surprised if they link back to your blog or even write a post about it.
That’s all there is to it.