Facebook Measurement Changes – How Will the Reduction of the Default Cookie Window Impact Advertisers?

Facebook has officially removed the 28-day attribution window option for some brands from its advertising platform. This window has historically been the default window for Facebook ad campaigns, but as of

Facebook has officially removed the 28-day attribution window option for some brands from its advertising platform. This window has historically been the default window for Facebook ad campaigns, but as of …Read MorePaid Social | Tinuiti

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