4 Email Segmentation Strategies That Make Your Emails More Personal

This article was co-authored by Emily Collins and Keri Brooks. Email segmentation is one of the most important steps you can take toward improving the performance of your email marketing program. Personalizing… This article was co-authored by Emily Collins and Keri Brooks. Email segmentation is one of the most important steps you can take toward …

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4 Simple Ways Predictive Analytics Can Improve Your Email Performance

Have you ever received an email that seemingly showed the perfect product at the perfect time? How can your favorite brand possibly know what you want before you even realize it yourself? The perfectly timed message… Have you ever received an email that seemingly showed the perfect product at the perfect time? How can your …

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How to create an automated welcome sequence for your email list

Welcoming new subscribers properly improves open and click rates and reduces unsubscribes… Here’s how to create an automated welcome sequence for your email list.   So you have set up your email list and put sign up boxes all over your site, and you have started to send out a regular email newsletter to your …

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Have Controversial Opinions on The Current Crisis? Here’s How to Manage Your Online ReputationSameer Somal

While most people view their social media and professional lives as being separate, technology has blurred the lines between the two.  The only way to protect yourself from online judgment is to craft an identity that you can be proud of, both on- and offline.     Read the rest of the article on RealLeaders …

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How to Remove Fake Reviews on Google, Facebook, and GlassdoorSameer Somal

Consumers pay more attention to what their peers are saying than to what a company says, and this is what makes reviews and testimonials so powerful. According to the U.S. Federal Trade Commission, more than 70% of consumers look for reviews before they buy, and 84% of people say they trust an online review as …

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Increase Website Traffic – 34 Experts Teach How To Drive Traffic To Your SiteSameer Somal

Are you struggling to get more traffic to your website? Rest assured, you are not the only one. Even if you have a handful of readers or a few thousands you always want to increase the number of visitors to your site. It’s obvious why. More traffic, means more leads, that you can convert into …

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Local SEO Tips Your Business Needs to be Doing Right Now

Local SEO has forever been a challenge for small businesses. As the industry of internet marketing has grown, more small to medium-sized businesses have been looking at search engine optimization (SEO) agencies to improve their online exposure. The growLocal SEO has forever been a challenge for small businesses. As the industry of internet marketing has …

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